COPYWRITING
I write vivid, visceral copy for women on a mission - to turn attention into action - and action into cash.
Sales pages.
Email sequences.
Launch Copy.
Website copy.
A calling.
The thing you couldn't not do with this one wild and precious life. You think more in movements than marketing campaigns.
You are magnetic.
Your work is life changing.
But your copy is… lifeless.
It’s failing to transmit the magnitude of what you’re doing!
When you write it yourself, you go in circles. You're too close. The words come out flat, flailing - accurate but completely bloodless.
When someone else writes it, they capture the information but suck out the soul entirely. It’s like a version of you where the personality seeped out all over the floor. Euw.
Your audience feels the gap. They're not moving the way they should. Not galvanised to act. To connect. To buy.
“OMG we launch Monday and I could not have done this without your word wizardry Bec! Nearly 500 on the waitlist already! Thank you so much!”
— Juliet Allen, Global Leading SexologistConversion copy isn’t guesswork. It’s crafted to move people to a decision.
You could write it yourself, sure. It just won't do what it needs to do commercially.
I've written sales copy for 6 years. I know why a line that sounds beautiful doesn't always sell. And the difference between copy that gets 'I love this' and copy that gets 'I need to buy this IMMEDIATELY.'
I pride myself on giving you both.
With a freakin’ neon cherry on top.
“You’re a legend. Thank you so much! This is epic.”
— Juliet Allen
“I have been through the revised copy and all is looking great - I love it! I’m so pleased with it all - you’ve done an incredible job, thank you very much.”
— Anonymous Client - Widow Support
“These are fantastic. Thank you for sending them over. From our initial meeting, I had a feeling they would be strong, and I’m really pleased with what you’ve produced.”
— Anonymous Client - Grief Space
The BodyCopy Approach
MESSAGING
the spine.
The central idea underneath everything. The damn nucleus! What you stand for, why in god’s name it matters, who it's for - expressed so clearly that people instantly get it, feel it, and CRAVE IT SO BAD. This is the bit most people skip entirely. It's arguably the most important.
COPY
the BODY.
Once the spine is in place, we build the body. The actual words. The part that makes your ideal client stop scrolling, read it twice, screenshot it, send it to her best mate. Sales pages, email sequences, web copy, launch copy. Limbs that stretch. A back that arches. A face that tilts towards the sun.
TONE
THE TEETH
The spine holds you up. The body moves you. Now for the teeth. The colour. BITE. Energy. What makes your copy unmistakably, irreplaceably you - and stops it sounding like it could have been written for anyone, about anything, by no one in particular.
And it CONVERTS
First, we get inside your ideal client's world.
Then we start to shift the belief.
Next we guide the decision and remove the friction.
Finally: we convert - and you see it in the click-throughs, the sign-ups, the sales.
SERVICES
Copywriter. Creative. Collaborator.
Sales Page Offer
The page that finally sounds like you - on your boldest, most unedited day.
I live for this shit.
A deep intake call, full sales page written and delivered, WhatsApp access throughout, one round of revisions. I take on a maximum two per month. This is intentional - you get the fullness of my creative energy.
One-off: £1000 launch rate (normally £2000+)
4 spots available only
Retainer or Ad-hoc Copy
One piece done brilliantly. Or a creative partner for the long game.
Email sequences, launch copy, website copy, Substack articles, positioning - all of it grounded in real conversion strategy, all of it sounding unmistakably like you.
I don’t WANNA say vibes, but it will be vibes.
One-off: Ad-hoc pricing
Monthly retainers: From £750/month
Messaging
Your copy isn't the problem. I'll tell you what is.
A full messaging diagnostic that gets underneath the words. I look at the whole picture - your positioning, voice, what you're saying and what's getting lost in translation - and come back with a strategic breakdown that names exactly what's been missing and how to sort it.
Prices: start at £500
This is where we fix the spine.
Substack
Thrash is the upstart younger sibling of BodyCopy.
The ranty, furious alter ego.
A rebellion against digital culture that's eating your creative life. Expect experiments and failures brought into the light.
For creatives with an edge finding each other across the digital abyss.
This work starts with a conversation. And, if we’re a good fit, probably a lot of laughter too.